Looking to source the Best Wholesale NFL Jerseys for Resellers? You’re in the right place. Whether you’re an online seller, a brick-and-mortar shop owner, or starting a side hustle flipping jerseys, this deep, practical guide walks you through picking licensed suppliers, avoiding counterfeit pitfalls, calculating margins, and six reliable online stores you can work with today.
Short roadmap: I’ll explain what to look for in wholesale NFL jerseys, compare six top online stores (with websites and honest reviews), give product details and buying tips, and finish with FAQs tailored to resellers. Throughout I’ll call out risks, margin strategies, and the differences between authentic, licensed, and replica jerseys so you can scale safely.
Table of Contents
Why choosing the Best Wholesale NFL Jerseys for Resellers matters
Stocking the right wholesale NFL jerseys affects your profit, reputation, and legal risk. The best wholesale sources balance:
- Authenticity & licensing — Officially licensed jerseys let you advertise “authentic” and avoid takedowns.
- Price & MOQ (minimum order quantity) — Low unit cost and reasonable MOQs help cash flow.
- Quality & fit — Accurate sizing, stitching, and materials reduce returns.
- Reliable fulfillment — Fast shipping, clear tracking, and easy returns keep customers happy.
If your goal is to sell sustainably, finding the Best Wholesale NFL Jerseys for Resellers is as much about supplier trust and licensing as it is about price.
What to check before buying wholesale NFL jerseys
When evaluating suppliers for the Best Wholesale NFL Jerseys for Resellers, run through this checklist:
- License & authorization — Are they an authorized seller of NFL-licensed merchandise? (Always confirm.)
- Product photos & specs — Look for clear pics, material details (polyester, stitched vs. printed), and size charts.
- MOQ, pricing, and shipping costs — Factor in freight and customs for overseas suppliers.
- Sample orders — Order samples to check stitching, patches, and tag details.
- Return policy & warranties — Can you return bulk goods? What’s the damaged-goods policy?
- Reviews & seller history — Search for complaints about authenticity or fulfillment.
These points will steer you toward the Best Wholesale NFL Jerseys for Resellers that are safe, profitable, and reliable.
Six top online stores for wholesale NFL jerseys (with reviews & details)
Below are six online stores and distributors that resellers commonly consider. I include each site, quick review, what they sell, typical product details, and reseller tips.
Important legal note: Selling counterfeit or unlicensed NFL jerseys is illegal and can lead to account bans, fines, and seizure of goods. Always verify licensing before buying wholesale. For marketplaces where authenticity varies (e.g., large B2B platforms), exercise extra due diligence. I’ll mark which suppliers are official/licensed and which require caution.
1) Fanatics / Fanatics Commerce — Official licensed supplier
Website: Fanatics (Fanatics Commerce / Fanatics Inc.) — official programs and commerce platform. Fanatics Inc+1
Why consider them: Fanatics is a vertically integrated, league-authorized supplier and retailer for major U.S. sports — they handle licensed production and large-scale fulfillment. They also have dealer/seller and affiliate programs for partners. That makes Fanatics one of the safest sources for authentic, licensed NFL jerseys. Fanatics Inc
Product details:
- Types: Game replica jerseys, limited editions, player-authentic and fan versions (Nike / Fanatics Branded).
- Quality: Licensed and manufactured to official specs (stitched patches, league tags on authentic lines).
- MOQ & pricing: Typically not a low-MOQ wholesale marketplace; Fanatics mainly sells retail but offers B2B channels and partner programs for bulk/wholesale relationships. Apply to their dealer programs for terms. info.fanaticscollect.com
Reseller review & tips:
- Best for sellers who want guaranteed authenticity and co-marketing support.
- Use Fanatics’ affiliate or dealer programs to access special pricing and avoid counterfeits.
- Not ideal if you need tiny MOQs or rock-bottom cost per unit — but excellent for brand safety and long-term partnerships. info.fanaticscollect.com
2) NFLShop (Official NFL Shop) — the league’s store
Website: NFLShop.com (The Official NFL Shop)
Why consider them: NFLShop is the official online store for NFL-licensed merchandise. If authenticity and the official NFL shield matter to your brand, this is a primary source for licensed retail merchandise and affiliate opportunities.
Product details:
- Types: Licensed jerseys from official brands (Nike, Fanatics, limited editions), fan gear, and seasonal drops.
- Quality: Official licensed product with accurate branding and tags.
- Programs: NFLShop runs affiliate and partner programs; wholesale access may be possible via approved vendor or bulk programs.
Reseller review & tips:
- Great for guaranteed authentic product and consumer trust.
- Often priced at retail — check for official wholesale channels, closeout sections, or approved distributor arrangements if you need wholesale margins.
3) Mitchell & Ness — licensed throwbacks and premium retro jerseys
Website: MitchellAndNess.com (and their wholesale registration pages).
Why consider them: If your niche is vintage and throwback NFL jerseys, Mitchell & Ness is a respected, licensed brand focusing on retro authenticity and high-quality stitching. They offer B2B/wholesale account requests for retailers.
Product details:
- Types: Retro/throwback jerseys, replica vintage, premium materials and stitching.
- Quality: High—focus on authentic retro styling and factory stitching.
- MOQ & pricing: Mitchell & Ness offers wholesale account access for retailers; terms vary and require application. wholesale.mitchellbrands.com
Reseller review & tips:
- Strong brand recognition among collectors — good margins if you sell to enthusiasts.
- Apply through their wholesale portal; expect wholesale terms targeted at established retailers.
4) Nike Team / Nike Team Sports — official team uniforms & custom orders
Website: Nike Team / NikeTeam.Nike.com (Nike Team Sports).
Why consider them: Nike supplies official performance uniforms and licensed team apparel. For team orders or official customization, Nike Team and its dealer network are primary sources. While Nike’s consumer site sells retail, their team portal and dealer channels provide bulk and custom solutions. NikeTEAM.com
Product details:
- Types: Stock and custom team uniforms, performance jerseys, and bulk orders for organizations.
- Quality: High performance materials and official build standards.
- MOQ & pricing: Designed for teams and organizations; contact a Nike dealer for wholesale pricing and customization timelines.
Reseller review & tips:
- Ideal for B2B orders (teams, clubs) and resellers who service local teams or academies.
- Not a source for discounted retail player jerseys; rather, use for custom bulk orders and licensed team kits. NikeTEAM.com
5) Alibaba — global B2B marketplace (use with caution)
Website: Alibaba — NFL jersey search and wholesale listings. Alibaba
Why consider them: Alibaba connects resellers with factories and bulk suppliers in China and globally, often at very low unit prices. That makes it tempting for margin-sensitive resellers. However, authenticity and licensing are not guaranteed on Alibaba for NFL-branded items unless a supplier explicitly shows licensing documentation.
Product details:
- Types: Wide range — licensed (rare), replica, OEM/ODM custom jerseys. Many listings offer printed or stitched options.
- Quality: Varies hugely; some vendors produce very good replicas, others low quality.
- MOQ & pricing: Often low MOQs (2–50 pieces) with very low unit prices, but watch shipping and customs. Alibaba
Read Also: Four Best Quality Chinese NFL Jerseys: Affordable, Stylish, and Durable Options
Reseller review & tips:
- Useful for very low-cost stock, but verify licensing and request proof of trademark permission if items claim to be “NFL.” If they’re replicas, you risk legal issues and marketplace removal. Communities report mixed quality and delivery times — always order samples.
6) Turnovers Inc. / Jenkins Enterprises — US wholesalers & distributors
Websites: TurnoversInc.com and Jenkins-Enterprises wholesale pages.
Why consider them: These are examples of US wholesalers/distributors that stock licensed team merchandise and college/NFL gear for retailers. They operate wholesale catalogs and have minimum order requirements tailored to brick-and-mortar stores and online retailers. Turnovers Inc
Product details:
- Types: Licensed team apparel, overstock, seasonal items, and private label options.
- Quality: Typically licensed and suitable for retail sale.
- MOQ & pricing: Often require a significant minimum order (e.g., hundreds or a set dollar minimum) — see their account application pages.
Reseller review & tips:
- Good balance of authenticity and wholesale pricing for established retailers.
- Best for sellers who can meet minimum order values and want U.S.-based fulfillment for faster shipping.
How to decide which of the six is the right fit
- You prioritize authenticity and low risk: Go with Fanatics, NFLShop, Mitchell & Ness, or an approved U.S. distributor (Turnovers / Jenkins). These channels reduce legal risk and brand complaints. Fanatics Inc+NFL Shop
- You need the lowest possible cost and small MOQs: Alibaba can be cheaper but comes with authenticity and quality risk — always order samples and request licensing documentation. Alibaba
- You sell retro/collector items: Mitchell & Ness is a specialty pick for throwback jerseys. Mitchell & Ness Official Online Store
- You sell to teams or need custom bulk uniforms: Nike Team or authorized team dealers are the right call. NikeTEAM.com
Product comparisons — what “jersey types” you’ll see
To pick the Best Wholesale NFL Jerseys for Resellers, know these common product types and how they affect price and sales:
- Authentic Game Jerseys: Top-tier, exact specs as players wear (higher price). Best for collectors — usually available through Fanatics/Fanatics Commerce/NFLShop.
- Replica / Fan Jerseys: More affordable, still licensed in many cases; good volume sellers. Fanatics and NFLShop sell many replica lines.
- Throwback / Retro Jerseys: Niche collectors’ items — Mitchell & Ness specializes here.
- Unlicensed / Replica from B2B marketplaces: Cheaper but legally risky — common on Alibaba and other global marketplaces. Proceed with caution.
Pricing, margins, and an example math
A simple pricing example to help evaluate suppliers:
- Retail price (example): $140 (replica jersey).
- Goal gross margin: 40% → you need a cost of goods sold (COGS) ≤ $84.
- Shipping & fees: Estimate $8–$15 per unit depending on source and shipping.
- Marketplace fees (Amazon/eBay): 10–15% of sale price (~$14–$21).
So to hit 40% margin on a $140 sale, your all-in landed cost should be ≤ ~$84. That’s why resellers hunt for wholesale prices around $50–$70 per piece (or less) plus shipping, depending on your channel. Suppliers like Fanatics/NFLShop rarely offer such low retail wholesale prices to new small resellers; marketplaces or liquidation/overstock channels (and some US wholesalers) can close the gap. Always model your numbers before ordering. (Use the supplier checklists above.)
Shipping, customs, and fulfillment tips
- If sourcing overseas (e.g., Alibaba): Factor customs duties, longer lead times, and possible returns complexity. Ask suppliers for landed cost estimates. Alibaba
- Samples first: Always order samples for quality, measurements, and wash testing.
- Inventory strategy: Test hot players & teams in small batches, then scale winners. Use preorders for big-name drops to reduce risk.
- Marketplace compliance: Platforms like Amazon, eBay, and Shopify require accurate brand and authenticity claims — be ready with documentation if requested.
Avoiding counterfeit traps — legal & marketplace risks
Many sellers are tempted by ultra-low prices on marketplaces. But reproducing NFL logos or selling “fake” jerseys carries risks:
- Marketplace takedowns & account suspensions are common when IP owners detect unlicensed listings.
- Customs seizure & fines can occur for illegal imports of counterfeit goods.
- Brand damage & returns — low quality leads to negative reviews and refunds.
If a vendor on Alibaba or similar claims “NFL” branding but can’t show licensing documents, treat that as a red flag. Communities online often discuss replica quality — useful for research but not a substitute for official licensing proof.
Quick checklist to legally source the Best Wholesale NFL Jerseys for Resellers
- Request written licensing or reseller authorization.
- Order samples and check tags, stitching, league shield, and holograms.
- Confirm return policy and damaged-goods procedures.
- Invoice & paperwork: keep supplier invoices and correspondence as proof of legitimate sourcing.
- Start small, scale on proven SKUs.
Final tips from an experienced reseller
- Niche down: Focus on a team, era (throwbacks), or player categories — it lowers inventory risk.
- Bundle & value-add: Offer customization (numbers, patches), gift packaging, or fast shipping to stand out.
- Keep cash flow tight: Use preorders and market testing to avoid overstock on slow teams or players.
- Document everything: If marching into B2B marketplaces, keep licensing docs and invoices handy for platform audits.
- Customer service is your moat: Fast replies, easy returns, and accurate listings reduce churn and boost long-term margins.
FAQs
Q1: What is the difference between authentic and replica NFL jerseys?
A: Authentic jerseys match the players’ game versions (materials, stitching) and cost more. Replicas are lower-cost fan versions with machine-stitched or printed numbers. Authentic items are typically sold through authorized retailers like Fanatics and NFLShop.
Q2: Are wholesale NFL jerseys legal to sell?
A: Yes, if they are licensed and you have proper invoices or reseller authorization. Selling unlicensed or counterfeit jerseys is illegal and risks seizures, fines, and marketplace penalties. Always verify licensing documentation.
Q3: Can resellers buy NFL jerseys wholesale on Alibaba?
A: You can find bulk sellers on Alibaba, but authenticity varies. Alibaba lists many factories and suppliers; some offer custom or unbranded jerseys at low prices. If a listing claims NFL branding, request proof of licensing to avoid counterfeit risk.
Q4: Which wholesale source offers the best mix of authenticity and margins?
A: For authenticity, Fanatics and NFLShop are best. For margins, US wholesalers and overstock distributors can offer better pricing if you meet MOQs. Alibaba can provide the lowest cost but carries authenticity and legal risks.
Q5: How much should I expect to pay per jersey when buying wholesale?
A: Price ranges vary: licensed replica jerseys from distributors could land in the $50–$90 range depending on volume; authentic game jerseys are much higher. Overseas unbranded jerseys can be under $15–$30 per unit, but they may be unlicensed replicas. Always calculate landed cost including shipping, customs, and fees. Alibaba+1
Q6: What documentation should I keep as a reseller?
A: Keep invoices, purchase orders, reseller authorization letters, product images, and communications proving the supplier’s claims. This helps during marketplace audits or IP disputes.
Quick recap — how to pick the Best Wholesale NFL Jerseys for Resellers
- Prioritize licensed suppliers (Fanatics, NFLShop, Mitchell & Ness, Nike team channels, and vetted U.S. wholesalers)Fanatics Inc+NFL Shop
- Use Alibaba only after verifying licensing and ordering samples; treat it as a cost-focused option with higher legal risk. Alibaba
- Model margins with shipping, marketplace fees, and returns included.
- Start small, measure demand, and scale what sells.
Read Also: Four Best Quality Chinese NFL Jerseys: Affordable, Stylish, and Durable Options